invisalign
New Business Pitch: Positioning, Consumer Marketing, Healthcare Provider Marketing, Social Media, Patient and Healthcare Provider Materials, Brand Platform, Core Creative Expression
More than one third of Americans are unhappy with their smiles. And in today's world of constant visual exposure, improving/enhancing cosmetic treatments have become more accepted and accessible, especially for maturing Millennials. The right smile can help you get through daily challenges and give you control over them.
We developed a campaign which shows everyday life & the social and public implications of being able to smile big in today's 'Always-On' world.
agency: Digitas Health/NY